I’m making notes here as I look through the current new posts in Reader. So far — 1. An exquisite book cover (Not being sarcastic; it’s really beautiful) with much text that’s going to be invisible at thumbnail sizes wherever it’s for sale. Folks, no matter how beautiful your new cover is, how in love with it you are, look at it at the size potential readers are going to see. Every single day, I’m stunned at the number of book covers that just don’t work at small sizes, even those paid for in the belief that a real artist will do a great job. Ugly fact: lots of artists don’t know crap about design, especially how to use fonts. If you’re a Mac user, open that cover in Preview and hit the minus button until the cover is thumbnail size. What you see is what people browsing Amazon, etc., are going to see.
2. SF book review about people imprisoned in glass viles. Let’s hope this reviewer isn’t also a novelist, because that’s an instant turnoff for any reader who values quality writing. Your blog is the face you present to the world. It isn’t “just a blog, so it doesn’t count.” It counts. If you’re a novelist, sloppy writing on your blog tells me that your novels are probably going to be sloppily written/edited.