Pricing: from high to low. There are thousands of discussions on the web about pricing your book to sell. And most of them say pretty much the same things. I won’t repeat. I tend to notice the anomalies as well as the patterns. So, on Smashwords, I’ve noticed two extremes, both interesting, neither to be recommended, necessarily.
1. A writer who churns out short stories (very short, some of them just over 1,000 words) which, based on the descriptions, are very nearly illiterate, and written to a formula meant to titillate. The writer has dozens of these stories, mostly sold for a dollar. And has been favorited by several people. Most readers don’t bother to leave reviews or to favorite authors, so the half dozen or so are probably the tip of an iceberg. My guess is that the writer is making a respectable amount of money for the effort involved.
2. A writer who charges around $15.00 for non-fiction books of no more than 30 or 40,000 words. The subject is “spiritual truths” that have been conveyed to the writer by holy beings. Lest you think this person is a nutcase suffering from delusions of grandeur (and I do), consider this. There are hundreds of thousands of people who believe in this stuff and will pay for it. They used to be called New Agers, but they’ve existed in all times and places. This writer is probably doing well because the kind of person who wants to read this stuff isn’t going to get high marks for critical thinking.
It takes all kinds.